The Calvo Group once again “breaks the mould” with its new innovative packaging: Vuelca Fácil
The Calvo Group, a Galician canning company, has launched its new Vuelca Fácil packaging, a commitment to innovation that has led them to develop Real Peel technology, a project that resulted from the company’s industrial transformation plan with an investment of 30 million euros over the last 4 years.
As the name itself indicates, “Easy Tipping”, by simply turning the container upside down, the product comes out without difficulty and in one piece. The Group’s press release points out that there are four main characteristics of the new can: easy tipping, as already mentioned, which allows 100% of the product to be easily extracted; a simpler and safer opening with a flexible aluminium lid; the reduction of the amount of oil while maintaining the amount of tuna; and the greater juiciness of the product.
“It has been like reinventing ourselves in the canning industry”, said Esther Fernández, Production Manager. It is a new product, a new way of putting the fish in the can, closing the can and dosing the liquids.
Improvements are also being made in the area of sustainability with a 35% lower contribution to climate change compared to the traditional product. The right dose of oil – the Group points out – is one of the main environmental advantages with a reduction of 15 grams net per can, while maintaining the amount of tuna. “We know that 3 out of 4 consumers do not incorporate the oil that comes from the cans to the plate and at least 37% of them declare that they throw it down the drain; therefore, it was essential to reduce the oil that was not providing value to the consumer”, commented Mariví Sánchez, Director of Sustainability and Communication of the Calvo Group, on the occasion of this launch.
In addition, according to the press release, Vuelca Fácil complies with the sustainability objectives of the Responsible Commitment 2025 plan, whereby all the tuna marketed by the company before 2025 will come from responsible and sustainable fishing.
From the engineering point of view, the project has involved the complete redesign of the manufacturing process and the transformation of the plant in Carballo (A Coruña), which currently employs 600 people. In this way, changes have been made throughout the entire production chain. “It has been a major industrial challenge that has involved a wide range of technological suppliers and a total transformation of our industrial equipment and IT tools. They have been designed in an exclusive and unique way”, emphasized Enrique Manda do, Operations Director of the Calvo Group.
As explained on the occasion of the presentation of this innovation, Enrique Orge, general manager in Europe Calvo Group, the old formats of the pack of three have been discontinued and is scheduled for the end of this February, the light tuna in olive oil reaches the market in easy tipping.
The Calvo Group never ceases to amaze. As the Galician media – La Voz de Galicia – points out, they were the first to introduce round tins and three-packs, but “they were also the pioneers in canning light tuna, in advertising canned food on television and in launching low-salt and light varieties”.
