The Tequila Zarpado brand has just released its two new ready-to-drink canned tequila cocktails: Zarpado Margarita and Zarpado Tequila Soda with Lime. The new small-batch cocktails are made with simple, all-natural ingredients and are an easy choice for summer occasions.
Zarpado’s new cocktails are based on two of the hottest trends in the spirits industry for the summer: tequila and ready-to-drink cocktails.
According to Terry Lozoff, spirits director for Tequila Zarpado, “Many canned margaritas are too sweet and full of added sugar. When we made both products, we let the quality, simple and all-natural ingredients shine through. Drinkers will love how light and refreshing they are compared to other options on the shelves.”
In addition, according to a recent trend report, “tequila-based ready-to-drink cocktails ranked highest in terms of new types of beverages Americans most want to try, cited by 43% of respondents.”
The new cocktails join the Tequila Zarpado family that also includes its 100% blue agave tequilas, Tequila Zarpado Blanco and Tequila Zarpado Reposado in small batches and is already marketed in 13 U.S. states.