Coca Cola Canada Bottling will install a new manufacturing line at its Lachine plant in Quebec, for which it announced a $34 million investment. The line is intended to strengthen the company’s presence in the greater Montreal area and help drive its growth.

Specifically, the line, which will cost close to $28.5 million, is aimed at  to accelerate the company’s growth and address consumer needs in the Québec market. It is also expected to help the company strengthen its position in the Montreal metropolitan area, with all the presence it already has.

In addition to facilitating the local production of canned beverages, the line will expand the facility’s capacity to allow Aliments du Québec food products to be certified. As a complement to the range of soft drinks launched earlier, Coca-Cola will launch the 32-pack of Coca-Cola Classic, Diet Coke and Canada Dry Ginger Ale.

The project for the construction of the new building is scheduled for this year so the facility could be fully operational by early 2023. Coke Canada Bottling CEO Todd Parsons said: “We are a family-owned company and, as a local Montreal bottler, we are very committed to investing in our business for the long term. “As a still relatively new company, we are experiencing very positive momentum in the local market and are making investments in our operations to drive our growth. All of these actions reflect our mission to deliver optimism and create a better future for our customers, consumers and communities.”

Coke Canada Bottling also manufactures and packages locally more than 120 stock keeping units in seven different packages on three lines to serve nearly 10,000 customers.

The family-owned company produced around 25 million cases of products in the year, including Coca-Cola, Canada Dry and A&W products, as well as the recently launched Sprite and Fresca clear bottles. Coke Canada Bottling operates two operations: the Lachine plant and a sales and distribution center that, between them, employs 550 people.

Earlier this year, the company also announced new plans to invest nearly $42 million to boost its operations in Canada’s Lower Mainland region.