The Budweiser brewery has launched its 2025 limited-edition holiday cans, coinciding with the premiere of its new festive advertisement. These cans will be available for a limited time at all points of sale where the brand is marketed in the United States.
The design of this special edition pays tribute to Budweiser’s classic heritage and the spirit of togetherness inherent in the holidays. The cans feature the iconic Clydesdale horses, ready to make a beer delivery, against a snowy winter landscape that evokes the warmth and tradition of the season.
Since the 1970s, Budweiser’s holiday campaign has become one of the brand’s most cherished traditions. This year, the Clydesdales once again star in the annual advertisement, a symbol of the company’s legacy and values.
“The Clydesdales have always represented what Budweiser stands for: tradition, history, and togetherness,” said Todd Allen, Senior Vice President of Marketing for Budweiser at Anheuser-Busch. “With this campaign, we are continuing that heritage, combining nostalgia with new ways to connect with followers during the most special time of the year.”
In addition, to complete the celebrations, Budweiser has also presented its 46th limited-edition holiday stein and a collection of festive products inspired by the campaign.








