Sapporo appoints Hiroshi Tokimatsu as company president

Japanese brewing company Sapporo Holdings has announced that Hiroshi Tokimatsu, currently group CEO and managing director, will be promoted to the position of president.

This leadership change comes as the company has “been working to strengthen the profitability of core businesses while reorganizing its business portfolio.”

Tokimatsu will assume the position of president of both Sapporo and Sapporo Breweries after the shareholder and board meetings in March 2025. He will step down from his position as president of Pokka Sapporo Food & Beverage. Masaki Oga, the current president, will move to the role of special advisor.

Tokimatsu brings expertise from a variety of sectors, including alcoholic beverages, real estate, food and non-alcoholic beverages. The company noted that it has played a “central role” in transformation initiatives and is open to growing the business overseas.
Sapporo anticipates Tokimatsu will “drive further growth” in the international market.

Tokimatsu commented that the company will “further concentrate management resources, leveraging the group’s collective strength,” to transform itself into a “corporate entity that achieves an increase in corporate value.” Along with Tokimatsu’s promotion, Sapporo announced changes to its group executive directors.