At the PCD 2024 trade event, Roberts Metal Packaging will present its wide range of packaging with a focus on creativity. The company focuses on using innovative techniques and unique designs for its packaging, which makes them stand out in the market. This year, they will be showcasing their latest products and expect to generate great interest among the event’s attendees.

During PCD 2024, Roberts Metal Packaging will be showcasing their recently re-launched Softline Extreme line at their booth E122, as well as showcasing some of their most recent award-winning designs.

Ashfield Extrusion, a long-time partner, also joined the team to showcase its containers and utensils made from extruded aluminum.

During Paris Packaging Week 2024, the Packaging of Perfume Cosmetics and Design (PCD) exhibition was held, considered the largest of its kind and dedicated to showcasing the latest innovations in packaging for perfumes, cosmetics and personal care.

PCD brings together experts in packaging development, design and supply from across Europe, influencing and shaping future developments in the personal care and beauty industry.

From the comments of Chris Saunders, who is the managing director of Roberts Metal Packaging, we can understand that there is an interesting perspective regarding the work at his company.

We are excited to present Benefit Cosmetics’ new aluminum packaging on our booth, which has been recognized by the judges at the 2023 UK Packaging Awards. It stands out for combining elements of design, functionality, innovation and sustainability to achieve a premium appearance.

In 2023, Roberts Metal Packaging, a leading manufacturer of pre-threaded screw cap, godet and tinplate packaging in Europe, decided to relaunch its Softline Extreme line.

The Softline Extreme container is a container with a screw-on lid and a flat, angled bottom. It can be found in different sizes, both deep and shallow. The Softline Extreme Deep model is suitable for beauty products such as hair care and body butter, while the Softline Extreme Shallow model is ideal for hand and face creams as well as natural furniture waxes.

Chris, representing an aluminum packaging company, expressed his enthusiasm to participate in PCD 2024 in order to meet and work with new and existing customers. He noted that, thanks to the collaboration with Ashfield Extrusion and their expertise in decorative techniques, they can offer creative ideas for brands, retailers and designers in their packaging designs.