To celebrate 20 years of Oracle Red Bull Racing, the Red Bull brand launched two exciting initiatives: an exclusive, limited edition can called Red Bull Racing 2024 and a highly anticipated digital game called Red Bull All Terrain.


Red Bull has decided to launch a limited edition can and pack to celebrate its 20th anniversary. These products feature the iconic Oracle Red Bull Racing brand, featuring renowned driver Max Verstappen, three-time world championship winner, and the Red Bull Formula 1 car.


By the end of March 2024, exclusive Red Bull Racing products will be available in stores, just in time for the launch of the 2024 season and three races before the U.S. Grand Prix. This line will include 8.4 and 12 fluid ounce cans, as well as 4 fluid ounce packages in both sizes. This is a collectible item that celebrates the spirit of Red Bull Racing.


This mobile game is an 8-bit recreation of the racing games popular in the 1980s, and challenges players to navigate different iconic terrains such as beach, desert, snow and city. It promises to be an immersive experience that combines the thrill of racing with retro aesthetics.


To access the game, fans can visit the official website and also have the option to purchase a special edition of Red Bull Racing 2024. Each can contains a unique code under its tab, which allows players to increase their score daily and compete on a leaderboard. The overall winner will be the one with the highest score after conquering all the terrains and will receive a full package to attend a U.S. Grand Prix in 2024 with the Red Bull Racing team. The deadline for submitting scores is April 30 of the same year.