PPG announced the appointment of Meghan Barrera as Global Strategic Marketing Director for its packaging coatings division. In this role, she will be responsible for defining the global growth strategy, driving market penetration, and strengthening the competitiveness of the business.

Barrera will lead a team dedicated to analyzing trends, innovating products, and developing new solutions in packaging coatings.

“Meghan brings a strong track record in leadership, business development, and technical knowledge that will benefit both PPG and our customers,” said Denise Lu, Vice President of the division. “Her strategic vision and customer focus will be key to guiding our global efforts and delivering innovative solutions to our partners.”

With more than 20 years of experience at PPG, Barrera has held various positions in different areas of the company. She recently served as Director of Allied Products in the Automotive Refinish division, where she led the launch of five new product categories and achieved significant growth in the United States and Canada. She has also worked in the areas of Environment, Health and Safety (EHS), as well as in coatings for automotive OEMs and in the protective and marine coatings unit.

Barrera holds a degree in Chemical Engineering from the University of Notre Dame and an MBA from the University of Pittsburgh.