Miller Lite commemorates its 50 years of history by launching a limited edition with its classic design renewed in golden cans. The packaging, which revives the original 1975 style, will be available until July in 12-packs of 16-ounce cans and in individual 24-ounce formats, with dark blue details designed to stand out in convenience stores.
In addition to the new design, the brand is organizing an exclusive sweepstakes for those over 21, with prizes such as $500 prepaid cards and commemorative caps. The cans are already arriving at different points of sale in the United States and will remain available until July.
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