The conference Metalmorphosis & Innovation 2025, organized by Metal Packaging Europe (MPE), concluded with resounding success and record participation. The event, which continued the positive momentum from 2024, became a key space for exchanging ideas, consolidating strategic alliances, and building a common vision for the future of metal packaging in Europe.
Krassimira Kazashka, CEO of MPE, highlighted the transformative nature of the meeting: “The MPE 2025 event on Metalmorphosis & Innovation has been a fantastic success. We leave inspired to work together with purpose and ambition, and show the world that metal packaging is a circular, high-performance solution that protects products and preserves their value”. Her words set the optimistic and determined tone with which the sector faces the upcoming challenges.
The meeting focused on the importance of building bridges between sectors, connecting ideas, and turning policies into real actions. Innovation took center stage as an essential tool to address current challenges and anticipate future needs.
In the opening of the event, MPE President Paulo Sousa emphasized the key role of metal materials in the circular economy: “Steel and aluminum were born for circularity”, he stated.
Metalmorphosis & Innovation 2025 reaffirmed the sector’s commitment to sustainability, technical excellence, and intersectoral cooperation, positioning metal packaging as a future benchmark in the field of packaging.
