Charismatic chef Guy Fieri is expanding his love of unique flavors and distinctive spiked hairstyle into the world of adult beverages with the launch of Flavortown Spiked, a new line of malt-based alcoholic beverages with delicious flavors.

The new line of beverages, called Flavortown Spiked Fruit Punch, presents its first recipe: a refreshing, high-quality alcoholic beverage that offers a perfect blend of fruity flavors and an intense, surprising taste. Based on the traditional fruit punch, it is made with authentic cranberry and orange juices, and its delicious flavor of red berries and various fruits gives it 6% alcohol by volume.

The Flavortown Spiked Fruit Punch brand is beginning to expand with a new line that will include a variety of flavors of punch with foam and hard tea inspired by Chef Fieri’s favorite beverages. This new line is expected to be launched in early 2024 and will be known for its delicious taste and originality.

During his preparations in the kitchen, Guy Fieri always uses fresh and strong ingredients to flavor his dishes. This inspired him to create Flavortown Spiked, a shareable version of his favorite beverages with a focus on high-quality ingredients and intense flavors. To realize his vision, Guy teamed up with the renowned Two Roads Brewing Co. who share his commitment to excellence and great taste. The partnership was made possible by Flavortown’s licensing representative IMG.

“It’s happy hour at Flavortown and we have fresh flavors that pack a big punch. Just like I would in my own kitchen, we use real fruit juices and high-quality ingredients to deliver fresh, fast flavor every time,” Fieri added.

“No one knows flavor like Guy Fieri. When our team began working with him on recipe ideas, it was a no-brainer for both of us to insist on using real, high-quality ingredients. Fans will instantly taste his influence in every Flavortown Spiked recipe, and we couldn’t be more honored to help him deliver that and more,” noted Brad Hittle, CEO and co-founder of Two Roads.

If you’re a fan of spicy food and want to pair your fruit punch with something delicious, Chef Fieri recommends dishes like jalapeño pork poppers or jalapeños stuffed with cheese and andouille covered in bacon and smothered in barbecue sauce. These options are sure to delight you if you’re looking for a chef-approved culinary experience.

Flavortown Spiked Fruit Punch is now available wherever the Two Roads brand is sold, for those who want to enjoy it responsibly this fall. It will be available in 6-packs of 12-ounce cans for $11.99, with larger 19.2-ounce cans coming soon in early 2024.