How about drinking a mix of the coffee you love in the morning, and the coke that refreshes your afternoons? The soda company didn’t think twice, and after experiencing some difficulties, it has decided to launch a new drink: Coca cola with coffee, something the soda company already tried in other countries, now implemented in the U.S. market.
The drink will have three flavors: coffee flavor, caramel or vanilla. The presentation will still be on the same metal cans, but slightly higher than those the company has been using lately to market some products to millennials.
Apparently, Coca Cola is not a beginner in the coffee area, as it owns the Georgia Coffee and Costa Coffee brands. But it’s also not new to the product line it wants to launch on the U.S. market this coming January 2021. A couple of years ago they launched Coca-Cola Plus Coffee on the international market.
COCA-COLA IN THE CANNED SPORTS DRINKS MARKET
Refresco acquires Coca Cola production facilities in the U.S.
COCA-COLA AUSTRALIA LAUNCHES CAN AND NEW SUGAR-FREE RECIPE TO COMPETE WITH COKE CLASSIC
MOLSON COORS TAKES OVER THE DISTRIBUTION OF LA COLOMBE COFFEE CANS IN THE U.S.A.
Coca Cola enters Spain with its first global brand with alcohol Topo Chico Hard Seltzer
