Casa Azul presents its spirits project with new can packaging. Generally, every entrepreneur is a person who believes in the products he or she has created. With the creation of the Fuze and NOS Energy brands, Lance Collins achieved great success in the market, although he had too many difficult beginnings. Meanwhile, Mike Repole began building his own brands with Smart Water and Vitamin Water, which led to his success. Through a new brand that has better results and higher quality, both promoters see their dream fulfilled with this new product called Ready-to-Drink (RTD) Tequila Espirituoso.
Casa Azul Tequila Soda is now available in infinitely recyclable beverages containing 5% alcohol. This brand is gluten-free and the flavor profile is outstanding; even with only 100 calories per serving.
According to Collins, the company is rapidly building its brand with the market and retailers by offering a premium, high-quality offering that is differentiated from traditional RTD alcoholic beverages. “Casa Azul is offering true premium tequila cocktails with better ingredients and better taste, for savvy drinkers who care about what they eat and drink,” , he said. “Our team has a long history of delivering better-for-you options across a wide range of beverage categories, and now we’re looking to disrupt the spirits category and drive extraordinary growth,” added the ceo.
The Casa Azul brand decided to package its cans in 12oz, this is because it is the most modern and sustainable type of packaging. “Beverage cans are convenient and can be taken anywhere: outdoors, poolside, in large venues, etc.,” Lance noted. “They also ship efficiently and are universally recognized as a sustainable and easy-to-recycle package option.”
For his part, Claude Marbach, AMP’s CEO – North America, said that beverage cans have economic advantages at a time when our environment is increasingly under threat. “Beverage cans enable and support our customers’ sustainability goals,” he says. “The cans support environmental benefits for both users and companies such as distributors as well as the retail exhibitor.” he added.
Casa Azul’s premium cocktails are available now in California, Colorado, Florida, Georgia and Texas, and will be available throughout the U.S. next year.
