Teatulia Organic Teas partnered with the aluminum can as a way to advocate for restorative agriculture because it is an infinitely recyclable material. This company, supplier of high quality and 100% organic tea from Bangladesh, has prepared its unique recipe in modern presentations ready to be consumed immediately, as is the case of its canned version.
The brand turned to CANPACK to print its can designs, reflecting the brand’s community pride. This company had a can decorator that could provide up to 8 colors simultaneously. This was essential in order to showcase the wide variety of flavors they offered, such as white peach, black watermelon and wild berry oolong, as the market standard is 6 colors.
On the other hand, Teatulia has been incredibly successful in being able to decorate and market even with minimum order volumes. This is thanks to the partnership between CANPACK and Gamer Packaging Inc, led by Paula Gamer. She told the story of how her company partnered with Teatulia to achieve this result.
“Our partnership with CANPACK has helped open up packaging opportunities for companies like Teatulia. Our services range from initial packaging design and sourcing to delivery to customers’ manufacturing and co-packing facilities, covering all supply chain needs.”said the CEO.
According to Tim Bradley, Teatulia’s CEO, this new partnership with CANPACK and Gamer will work to expose their innovative and legal beverages to a different type of consumer. In addition, this would benefit them as they would not have to conform to the market’s minimum order requirements.
Stephen McAneny, who serves as commercial director at CANPACK, reiterated that “With Teatulia tapping into the growing consumer lust for authentic products that use natural ingredients, this canned cold-brewed iced tea beverage is poised to have shelf appeal. CANPACK’s 355ml fit can ensures that Teatulia can create that authentic feel that will delight its customers even before the first sip they take.”
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