Ball Corporation has announced the re-launch of its proprietary printing technology, Dynamark, for its beverage cans in Europe, Middle East and Africa (EMEA). This enhanced technology introduces an advanced level of printing capabilities, unlocking cutting-edge features to offer greater flexibility and improved value for brands.
Ball has redefined its range of offerings: Starter, Pro and Advanced Pro, reflecting the company’s deep understanding of customer needs, after working with more than 50 customers and over 80 brands on more than 100 projects. This new breakthrough in promotional printing technology enhances large-scale production personalization for the beverage industry. It introduces variable printing technology that integrates multiple graphics on a single pallet, allowing up to 12 different images on the same shelf or display. Available in most European plants, Dynamark serves multiple markets and formats to drive consumer engagement, build brand loyalty and increase sales.
“We’ve taken everything we learned from the original series – and that our customers loved – and pushed the creative boundaries even further with Dynamark Advanced Pro”said Jag Bains, vice president of commercial EMEA at Ball. “This technology gives brands and designers greater creative freedom, enabling more innovative, customized and tailored design solutions. With enhanced capabilities and flexibility, Dynamark Advanced Pro enables faster adaptation to market trends and customer preferences. It’s not just about packaging; it’s about fostering originality, creating a more personalized experience and generating meaningful engagement with consumers.”
Dynamark Advanced Pro reinforces Ball Corporation’s position as a market leader in innovation by delivering effective solutions that exceed consumer expectations. This technology demonstrates Ball’s dedication to understanding and responding to consumer habits:
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BALL LAUNCHES NEW TECHNOLOGY CAPABLE OF PHOTO-QUALITY PRINTING ON ALUMINUM CANS
