Monster Energy has introduced its latest product, Rehab Monster Green Tea, to its portfolio of non-carbonated beverages. The new beverage combines the revitalizing properties of green tea with electrolytes and essential vitamins, positioning itself as a versatile option for those who lead an active lifestyle. The can has just 15 calories and 5 grams of sugar.
The drink is enriched with electrolytes, including sodium, potassium, calcium and magnesium, along with vitamins B3, B5, B6 and B12, aimed at consumers who prioritize replenishment after physical activity.
Dan McHugh, director of marketing for Monster Energy, commented that, “With the launch of Rehab Monster Green Tea, we are introducing an exciting new flavor that supports hydration, replenishment and energy, all with the clean, revitalizing taste of green tea.”
The introduction of Rehab Monster Green Tea aligns with functional beverage trends gaining traction on supermarket shelves. According to market research, these types of beverages are forecast to reach $208 billion by 2026, driven by demand for products that promote wellness and recovery.
Monster Energy’s latest offering is available in five flavors, including Rehab Monster Tea + Lemonade, Rehab Monster Peach Tea, Rehab Monster Wild Berry Tea and Rehab Monster Strawberry Lemonade.
