During 2023, there was a 4.8% increase in Red Bull sales, reaching a total of 12,138 million cans sold. This represents significant growth compared to the previous successful year, 2022. In the past year, Group revenues increased by 9% to 10,554 million euros compared with 9,684 million euros in the previous year.
Sales, revenue and operating profit numbers increased again, reaching the best performance in the company’s history so far. The Red Bull company announced that its sales had been excellent in all markets globally, which was due to very efficient cost management and an increased focus on brand investment.
Red Bill is focusing on expanding in major markets in Western Europe and the United States, as well as in emerging markets in developing countries. At the same time, they are also promoting their original 250 ml bottle.
Red Bull has big expansion and investment plans for 2024, which are very ambitious as in previous years. The brand expects to maintain its positive growth and continue its upward trend.
Aluminum cans are a type of container commonly used for storing and transporting beverages. These cans are mainly made of aluminum, a light and resistant metal that is widely used in the packaging industry. Some of the labels related to this product are: aluminum, aluminum cans, beverage cans and cans.
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