The famous U.S. brand, Loverboy, is starting 2024 by launching non-alcoholic canned versions of two of its most popular beverages: peach-flavored white tea and lemon iced tea. These new canned options promise to be just as refreshing and delicious as the alcoholic originals.
That is why the Loverboy brand decided to launch its first non-alcoholic teas based on the most popular flavors among its fans. In this way, they seek to offer a similar option in taste but healthier, without leaving aside the sparkle and flavor characteristic of the brand. Both are made with better-for-you ingredients and contain organic tea, white tea, peach and lemon iced tea, with only 10 calories per drink.
According to Kyle Cooke, CEO and founder of Loverboy, its new line of non-alcoholic white teas in peach and lemon flavors are aimed at people looking to enjoy a party in moderation and maintain a healthy lifestyle. Unlike other soft drinks on the market that contain high levels of carbohydrates and sugars, Loverboy focuses on maintaining its signature taste by using clean ingredients with low sugar and carbohydrates.
The new Loverboy line will feature the return of Carl Radke, who will join as a consultant for the brand. Radke, who embraces a healthy and sober lifestyle, will provide strategic advice and support in promoting Loverboy’s non-alcoholic sparkling teas, showing how they can be part of a complete and healthy lifestyle. He played a key role in the development of Loverboy’s first non-alcoholic products.
On the other hand, Radke expressed his enthusiasm to be part of a community that promotes quality products for a healthy lifestyle. Whether you are sober, interested in reducing your alcohol consumption or have chosen to abstain, it is important not to let non-alcoholic beverages negatively affect your path to health. Replacing alcohol with drinks full of sugar and calories just for taste is not beneficial for healthy living.
A special promotion was also announced for fans eager to try the new Loverboy non-alcoholic sparkling tea. The first 50 people to purchase a package will be invited to participate in a virtual happy hour with Kyle and Carl during the month of January without alcohol consumption.
Currently, both Loverboy Non-Alcoholic White Tea and Loverboy Non-Alcoholic Lemon Iced Tea can be purchased in 12-packs for $32.99 at DrinkLoverboy.com. However, they are expected to be available in more stores from spring 2024.
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