The international organization of aluminum aerosol manufacturers AEROBAL released the results of its prestigious competition for the world’s most innovative aluminum aerosols. The jury composed of experts from nine world-renowned packaging and aerosol industry magazines selected the winners of the World Aluminium Aerosol Can Award 2022.
The jury declared Trivium Packaging Argentina for Rexona the winner of this year’s edition in the aluminum aerosol category. The attractive design requires a considerable degree of hands-on work to ensure that the faces are printed in top quality while maintaining Rexona’s brand positioning, group acceptance and technical feasibility.
Trivium also had to capture all the nuances of expressiveness using 8-color dry offset technology. The aluminum packaging has been commercialized to date using an advanced alloy developed by Trivium that contains recycled material, as well as enabling reduced weight and contributing to lower aluminum consumption with sustainable effects throughout the supply chain. In addition, the deodorant packaging design contains a QR code that links the consumer to a new exclusive Dance Content Hub, a new platform that creates a close link between brand, product and content.
Gregor Spengler, Secretary General of AEROBAL, said: “Thanks to state-of-the-art manufacturing technology, AEROBAL members provide convincing answers to customer demands for more sustainability, attractive design and greater interactivity between packaging and consumer. The innovative spirit of AEROBAL members enables them and their customers to take the lead in developing innovative, resource-efficient, consumer-oriented and eye-catching packaging. All of which makes me optimistic for a bright future for aluminum aerosol.”
In the case of the prototype category, the jury awarded an innovative solution produced by Ball Aerosol Packaging. The multinational managed to reduce the CO2 footprint by 50% compared to a standard aluminum aerosol, making it the most sustainable aerosol launched so far. Thanks to ReAl®, the alloy developed and patented by Ball, the packaging demonstrates the possibilities of combining 50% recycled material and low-carbon primary aluminum from renewable energies such as hydropower, which generates 75% less CO2 than the average global aluminum production. Currently, the containers produced weigh up to 30% less than a standard aluminum aerosol, while maintaining the same strength, structure and integrity of the container. The effects of the reduced weight were also noticeable: less weight and less raw material mean a considerable reduction in energy consumption in production and transport.
Another winner was the AVEO aluminum aerosol spray from German manufacturer Linhardt, as its aerosols are made from 100% infinitely recycled aluminum. The ingot rolls supplied to Linhardt are cast directly from scrap metal, which makes the energy-intensive second smelting process unnecessary, a process that in turn condemns ever more aluminum to the third process (collection) and multimodal transport. In addition, the packaging does not use mineral oils except for possible gold and silver color printing: a sensible combination that makes a further contribution to the sustainability of the packaging.
