Coca-Cola Europacific Partners, Canada’s largest bottling company, has achieved a new milestone by testing its latest innovation in dosing solutions. New Coca-Cola Compact Freestyle® drinkers in Europe.
The U.S. soft drink company Coca-Cola has shown the new product that will be available in 7.2 liters and is also known as “Compracontainer” for a market solely for immobile or mobile consumers. Designed for less large venues such as bars, restaurants, stores and cafes, it allows customers to customize their drink from 40 beverage options and choose to fill their own chip-coded reusable container.
Esteban Lusk, commercial director of Coca-Cola Europacific Partners points out that “we, Coca-Cola, are innovating in order to meet customers’ needs for quality, choice and convenience”.
First of all, music studies have been carried out in France and Belgium. After that, the assistance model will be the same for the UK brands because there is a considerable number of people who are interested in using the technology. Acquisitions will come through 2020, with steps being taken to conduct commercial tests across Europe’s markets.
